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Do You Really Need a Mobile App?
A practical guide to deciding between a responsive website, a PWA, and a full native app for your business.
An app is a big commitment, so it should solve a real problem. If your customers visit occasionally to get information or buy once, a fast mobile-friendly website is usually enough.
A progressive web app (PWA) sits in the middle: it works like a website but can be installed and send some notifications, at a fraction of the cost of a native app.
A full native app makes sense when you need push notifications, offline use, payments or frequent repeat engagement — like a community platform, a delivery service or a membership product.
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